# Debit & Co

> Bookkeeping and accounting for growing businesses — Tampa, FL, serving Florida and clients nationwide.

Website: https://debitandco.com/
Email: info@debitandco.com
Phone: +1 813-252-1102
Location: Tampa, FL — serving FL & nationwide
Last updated: 2026-06-02

## Pages

### Aaron Ressel
URL: https://debitandco.com/team/aaron-ressel/
Aaron Ressel, MBA — Founding Partner & Senior Controller at Debit & Co. 20 years leading accounting teams with GAAP review and controllership oversight.

### Comprehensive Bookkeepers
URL: https://debitandco.com/services/comprehensive-bookkeepers/
Comprehensive Bookkeepers A continuous bookkeeping discipline. A dedicated bookkeeper records activity daily, while Controller and CFO oversight reviews the work weekly. The result: a 5-to-7-day close, every month, under a documented Playbook. Best for: B2B leaders needing a senior-reviewed monthly close. Book a Discovery Call Late bookkeeping costs CFOs 10 to 12 days of forecast trust per cycle. When bookkeepers catch up only at month-end, the operational decisions for that month have already been made. The financial picture lags weeks behind reality, every cycle, every report. The Continuous Close Method, applied to bookkeeping. A dedicated bookkeeper records activity daily, while the senior team reviews the work weekly. The method is rigorously designed so that most close work completes before month-end. 01 Foundation: audit + baseline The firm audits current books, verifies opening balances, and documents engagement scope across 15 days. Findings flow into the engagement baseline. 02 Cadence: rhythm and close Daily transaction recording, weekly senior review, and a 5-to-7-day close cycle. Roughly 85 percent of clients hit the target by Month 3. 03 Intelligence: Month 3+ Trend memos, variance flags, and 3 to 5 anomaly call-outs per cycle. The Playbook matures as strategic review accumulates pattern data. Roughly most close work completes before month-end. Book a Discovery Call What Debit & Co. includes. Core bookkeeping: 50+ accounts Daily transaction recording across all 50+ active accounts Bank, credit-card, and loan reconciliations within 7 days Monthly close support targeting a five-day cycle Financial statements prepared in 5 standardized GAAP formats Scoped support: AP/AR via Bill.com Accounts payable workflow via Bill.com, when scoped Accounts receivable workflow, when scoped Cleanup of 80–90% of recurring categorization issues Monthly management reporting in 5 standard formats Method layer: 12-20 SOPs + weekly review Playbook documenting 12 to 20 client workflows Weekly Controller and CFO oversight from senior reviewers Notes on 3 to 5 anomaly flags per monthly cycle Review cadence built on continuous-close method A fit when… Books are 30+ days late or fail CPA spot-checks. Monthly financials must satisfy CPA, lender, or board. Senior oversight required; $80K–$115K controller salary. Direct bookkeeper management costs 4+ hours weekly. Not a fit when… Only an annual cleanup or 1099-tax handoff is required. Hourly data entry costs $15–$25/hr. A 40-hour-per-week finance hire fills the role. Process or coding cannot adapt within 90 days. Need 40-hour finance? See Staff Accountants → Data security: encrypted data, role-based access, 7-day documented offboarding.

### Contact
URL: https://debitandco.com/contact/
Contact Book a fit assessment. A 30-minute call with Aaron and Kevin to discuss your books, your situation, and whether we are a good fit. Best for: B2B leaders needing senior-reviewed monthly close OR a full-time dedicated accountant role. Book a 20-min fit call Write to us Aaron Ressel · Kevin Cahill 30 min · no prep · pricing discussed · NDA on request From a client “Even if the cost was the same, I’d choose this. But the fact that it’s 50% less is just remarkable.” CFO, $15M ARR B2B SaaS · Cresta Analytics QuickBooks-to-GAAP transition in 90 days · senior CFO and Controller review on every cycle Send us your situation. Every message reaches Aaron or Kevin. Reply in 1 business day. Thanks — Aaron or Kevin will reply within 1 business day. Name * Business email * What’s your situation? * Books months behind Need monthly close cadence Need full-time accountant Just exploring Other How can we help? * Send Or reach us directly: +1 813-252-1102 · info@debitandco.com

### Healthcare
URL: https://debitandco.com/industries/healthcare/
For practice administrators and medical group CFOs Financial Clarity™ for medical practices. Episode-of-care revenue recognition, gross-to-net contractual adjustments, days-in-AR optimization, and audit-ready financials. One team. No rotating pod. Book a discovery call 22+ Medical practices Single → multi-state $240M+ Annual gross charges under management 87 → 42 Median days-in-AR Improvement on engagement Trusted by practice administrators at: Healthcare operates under accounting conditions GAAP was not designed for. 01Episode-of-care revenue is recognized over time. Gross-to-net contractual adjustments compound across the payor mix. Bad debt timing diverges from cash. Payors remit in 90 to 180 days — days-in-AR drift exposes whether the practice will make payroll three months from now. 02Most medical practices hire bookkeepers who treat the business like any other small business. The result is books that pass at startup and fail during an audit, an acquisition, or a private-equity diligence call. 03Debit & Co treats healthcare accounting as its own discipline. Gross-to-net waterfalls, payor-mix-aware revenue recognition, contractual adjustment reserves, and diligence-grade financials — built for the way practices actually run. When to engage Debit & Co. Most engagements begin with three or more of these eight conditions. Days-in-AR is rising month over month without explanation. Cash runway compresses; payroll risk by Q3. Contractual adjustments are booked as flat percentages, not payor-specific. Material misstatement at audit; restated revenue. Bad debt reserves haven’t been re-assessed since the last fiscal year. Reserves under or over by 30%+; income statement noise. The practice closes months without a formal payor mix reconciliation. Concentration risk invisible; pricing decisions unsupported. 340B drug pricing tracking is manual or skipped. Compliance risk; potential clawback exposure. Stark / Anti-Kickback compensation reviews haven’t been documented in 18+ months. DOJ scrutiny risk; settlement exposure. A practice acquisition or PE conversation is expected within 12 months. Diligence-readiness uncertain; valuation cut at LOI. The current bookkeeper rotates between practices without specialization. Healthcare-specific knowledge debt; corrections cycle quarterly. The Financial Clarity™ framework. Three pillars. Every engagement maps to them. 01 Clean. Books that reconcile to the dollar. Monthly close by the 8th business day. Deferred revenue, accruals, prepayments, and intercompany handled correctly the first time. 02 Compliant. ASC 606 revenue recognition. R&D tax credits filed. Sales tax nexus tracked. Audit-ready by default — not as a sprint before a priced round. 03 Communicable. Financial packages a board, an investor, or an acquirer can read. Monthly close packet. Quarterly board section. Investor data room maintained

### Home
URL: https://debitandco.com/
For B2B leaders $15M–$80M Financial Clarity™in 5 to 7 days. The Continuous Close Method™ delivers Financial Clarity™ within 90 days, with senior CFO and Controller review on every cycle. Best for: $15M–$80M B2B leaders needing in-house-equivalent close cadence. Book Discovery Call 50+ Years combined CFO/Controller experience 5–7 days Month-end close (vs 3-4 week industry average) 80–90% Of close work done before month-end Integration with QuickBooks Online, Bill.com, NetSuite, and Xero. Monthly close that lags 3 to 4 weeks erodes 10 to 12 days of forecast trust per cycle. Months-behind ledgers, missing entries, and period-misaligned numbers force operating decisions on stale data. Partial visibility forces decisions on incomplete numbers. Cost surfaces as unexplained margin compression. In-house turnover and monthly-only outsourced firms reset coverage every cycle, putting you back at square one. Two ways to get Financial Clarity™. 01 Comprehensive Bookkeepers starting at $300/mo Part-time bookkeeping layer with senior Controller and CFO oversight. Daily transaction recording Weekly CFO/Controller review 5-7 day close See Comprehensive Bookkeepers 02 Staff Accountants starting at $4,000/mo Full-time dedicated accountant with senior Controller and CFO review. Full-time dedicated accountant CFO/Controller oversight included 40-60% less than in-house W2 See Staff Accountants The Continuous Close Method™ — a 4-phase system. 01 Foundation Clean books, documented processes, your Custom Playbook™. Weeks 1-3. 02 Rhythm Daily transactions. Weekly oversight. 80-90% of close work done before month-end. 03 Close Books closed in 5-7 days. Insights by Day 3-4. Errors caught and corrected. 04 Intelligence Trends become visible by Month 2 to 3. Operating insight informs decisions before the next cycle. Featured case · Truvolv · Digital marketing “After reconciling more than 200 customer accounts and assuming the billing function, Debit & Co lifted monthly billing volume by 110% in six months and recovered over $300K in aged receivables.” Truvolv · 50-person digital marketing firm · Home-services sector +110% Monthly billing lift in 6 months $300K+ Recovered from aged receivables ~5% Outstanding ratio of monthly billing Read the full case → Leadership The leadership behind your Financial Clarity™. Founding Partner & Senior Controller Aaron Ressel 20 years building high-performing accounting teams. Reviews every client deliverable for accuracy, GAAP compliance, and strategic value. Founding Partner & CFO Kevin Cahill Brings seasoned CFO-level strategic insight to every engagement. Helps clients shift from reactive accounting to proactive financial management. Meet the team 50+ Years combined experience GAAP U.S. certified Certified QuickBooks · Bill.com Secured Cloud · restricted

### Industries
URL: https://debitandco.com/industries/
Industries Where Financial Clarity™ compounds. Debit & Co engages deeply within four verticals. Each has its own accounting discipline. The firm’s standards do not vary. Book a discovery call What every Debit & Co engagement includes. Monthly close · day 4–8 Reconciled to the dollar. Cadence varies by industry. No surprises at year-end. Industry-specific revenue recognition ASC 606, ASC 958, episode-of-care, or IOLTA — handled correctly the first time. Audit-ready substantiation Reserves, allocations, and judgments documented continuously — not reconstructed at deadline. Single team. No rotating pod. The accountants who learn your business stay on your business. Continuous diligence-readiness Books that pass a priced round, bar audit, Single Audit, or PE review by default. For SaaS founders and CFOs · Series A – C SaaS. Audit-ready ASC 606 revenue recognition, deferred revenue waterfalls, R&D credit positioning, and diligence-grade board packages. Read more → For practice administrators and medical group CFOs Healthcare. Episode-of-care revenue accuracy, gross-to-net contractual adjustments, days-in-AR control, and audit-ready financials. Read more → For managing partners and firm administrators Law. IOLTA trust accounting, three-way reconciliation, WIP and realization mechanics, and partnership-grade financials. Read more → For executive directors and nonprofit CFOs Nonprofit. ASC 958 fund accounting, functional expense allocation, federal-award compliance, and audit-ready statements. Read more → 90+ Clients across 4 verticals $3B+ Client revenue under management 0 Audit findings FY25 14 days Median onboarding · signed to first close If your industry isn’t listed. Debit & Co takes selective engagements outside these four verticals. The criteria are the same: a fit between the firm’s discipline and your operating reality. The way to find out is a discovery call. Book a discovery call

### Insights
URL: https://debitandco.com/insights/


### Kevin Cahill
URL: https://debitandco.com/team/kevin-cahill/
Kevin Cahill — Founding Partner & CFO at Debit & Co. 20+ years of CFO-level finance (ex-Yieldbot, KPMG, PwC) bringing strategic clarity to growing businesses.

### Law
URL: https://debitandco.com/industries/law/
For managing partners and firm administrators Financial Clarity™ for law firms. IOLTA trust accounting, three-way reconciliation, WIP and realization reporting, and audit-ready firm financials. One team. No rotating pod. Book a discovery call 16+ Law firms 8 – 150 attorneys $620M+ Client annual revenue Under management 100% Three-way reconciliation Zero IOLTA findings Trusted by managing partners at: Law firms operate under accounting conditions ABA Model Rules require — but bookkeepers rarely understand. 01Client trust funds are not firm revenue. They sit in IOLTA accounts, ledgered per matter, three-way reconciled monthly. ABA Model Rule 1.15 makes the rules clear. State bar audits enforce them. The cost of a missed reconciliation isn’t a restated balance sheet — it’s a bar finding. 02Most firms hire bookkeepers trained on corporate GAAP. The result is books that pass at a small firm and fail under a bar audit, a partnership transition, or a malpractice insurance carrier review. 03Debit & Co treats law firm accounting as its own discipline. Three-way reconciliation, IOLTA interest remittance, WIP and realization mechanics, partner compensation accounting, and audit-ready substantiation — built for the way firms actually run. When to engage Debit & Co. Most engagements begin with three or more of these eight conditions. Client trust reconciliations rely on the bank statement alone, not the three-way method. ABA Model Rule 1.15 violation; bar discipline risk. IOLTA interest is not separately tracked and remitted to the state bar foundation. State bar audit finding; firm fine. Advanced client costs are commingled with firm operating expenses. Cost recovery underreported; tax timing wrong. WIP is reported in dollars but not by attorney, by matter, or by realization rate. Capacity decisions blind; rate increases unsupported. Settlement disbursements bypass the formal trust accounting workflow. Misappropriation risk; insurance carrier exposure. Partner compensation calculations rely on origination data that hasn’t been audited. Compensation disputes; partnership dissolution risk. The firm has grown 25%+ but the chart of accounts hasn’t been restructured. Reporting drift; management decisions on noisy data. Contingency fee revenue is recognized at settlement check, not at earned date. Tax timing wrong; cash basis violation if accrual elected. The Financial Clarity™ framework. Three pillars. Every engagement maps to them. 01 Clean. Books that reconcile to the dollar. Monthly close by the 8th business day. Deferred revenue, accruals, prepayments, and intercompany handled correctly the first time. 02 Compliant. ASC 606 revenue recognition. R&D tax credits filed. Sales tax nexus tracked.

### Nonprofit
URL: https://debitandco.com/industries/nonprofit/
For executive directors and nonprofit CFOs Financial Clarity™ for nonprofit organizations. ASC 958 fund accounting, functional expense allocation, federal-award compliance, and audit-ready statements. One team. No rotating pod. Book a discovery call 28+ Nonprofit clients $5M – $250M budgets $1.8B+ Client annual revenue Under management 4d Median monthly close Reconciled by day 4 Trusted by executive directors at: Nonprofits operate under accounting conditions FASB designed to be different. 01Donor-restricted contributions are not revenue at receipt — they’re net assets with donor restrictions, released when the purpose is satisfied. Federal awards carry compliance obligations whose violation forfeits future eligibility. Functional expense allocation determines the program-ratio that donors and watchdog raters search for. 02Most nonprofits hire bookkeepers trained on for-profit GAAP. The result is books that pass at startup and fail at audit, at Form 990 filing, or at the Charity Navigator review that decides whether the next gift arrives. 03Debit & Co treats nonprofit accounting as its own discipline. Fund classification, functional expense methodology, grant drawdown modeling, federal-award compliance, and audit-ready statements — built for the way nonprofit organizations actually run. When to engage Debit & Co. Most engagements begin with three or more of these eight conditions. Donor-restricted contributions are recorded in unrestricted net assets. Audit qualification; restated statements. Functional expense allocation methodology hasn’t been refreshed in 2+ years. 990 disclosure unsupportable; program-ratio scrutiny. Federal awards exceed $750K but no Single Audit has been engaged. Uniform Guidance violation; future award eligibility risk. Grant compliance reports are reconstructed at deadline, not maintained continuously. Pass-through entity scrutiny; carryforward forfeiture. Endowment investment policy hasn’t been UPMIFA-aligned since 2018. Fiduciary risk; board liability exposure. Donor-advised fund grants and pledges are recognized at receipt, not promise. Revenue recognition timing fails ASC 958. The 990 is prepared by a tax CPA without a draft review by leadership. Reputational risk; donor-search red flags. Quarterly statements aren’t reconciled to the audited financials. Board confidence erodes; auditor finds reconciling items late. The Financial Clarity™ framework. Three pillars. Every engagement maps to them. 01 Clean. Books that reconcile to the dollar. Monthly close by the 8th business day. Deferred revenue, accruals, prepayments, and intercompany handled correctly the first time. 02 Compliant. ASC 606 revenue recognition. R&D tax credits filed. Sales tax nexus tracked. Audit-ready by default — not as a sprint before a priced round. 03 Communicable. Financial packages a board, an investor, or an acquirer can read. Monthly close

### Privacy Policy
URL: https://debitandco.com/privacy-policy/
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### SaaS
URL: https://debitandco.com/industries/saas/
For SaaS founders and CFOs · Series A – C Financial Clarity™ for venture-backed SaaS. Monthly close, ASC 606 revenue recognition, R&D tax credits, and board-ready financials. One team. No rotating pod. Book a discovery call 30+ SaaS clients Series A – C $500M+ client ARR under management $3M+ R&D credits filed FY25 Trusted by SaaS founders at: SaaS companies operate under accounting conditions GAAP was not designed for. 01Revenue is recognized over time, not at point of sale. Annual contracts collected upfront sit as deferred revenue for twelve months. R&D dollars compound into tax credits only when claimed correctly. By Series B, due diligence reviews go deep on revenue recognition — and find errors that reshape valuations. 02Most SaaS companies hire bookkeepers who treat the business like any other small business. The result is books that pass at seed and fail at Series B. 03Debit & Co treats SaaS accounting as its own discipline. ASC 606, deferred revenue waterfalls, cohort metrics, R&D credit positioning, and diligence-grade financial packages — built for the way SaaS companies actually scale. When to engage Debit & Co. Most engagements begin with three or more of these eight conditions. ARR growth is outpacing the bookkeeper’s ability to close. Books delay 3 days per board-prep. CFO velocity loss. Annual contracts are recognized at invoice rather than over the service period. ASC 606 misstatement surfaces in Series B diligence. Deferred revenue and unearned revenue are tracked manually in spreadsheets. Reconciliation drift compounds quarterly. Board meetings begin without a financial section drafted. CFO credibility erodes board-by-board. Revenue recognition under ASC 606 has never been formally reviewed. Diligence finding triggers valuation cut. R&D tax credits have not been filed in the last two fiscal years. ~$1.4M typical recovery foregone ($10M ARR SaaS, FY26 avg). A priced round is expected within 18 months. Diligence-readiness is uncertain. Round delays 60-90 days under audit. The current bookkeeper rotates account leads more than once a year. Knowledge debt compounds. Onboarding repeats. The Financial Clarity™ framework. Three pillars. Every engagement maps to them. 01 Clean. Books that reconcile to the dollar. Monthly close by the 8th business day. Deferred revenue, accruals, prepayments, and intercompany handled correctly the first time. 02 Compliant. ASC 606 revenue recognition. R&D tax credits filed. Sales tax nexus tracked. Audit-ready by default — not as a sprint before a priced round. 03 Communicable. Financial packages a board, an investor,

### Services
URL: https://debitandco.com/services/
Services Two ways to get Financial Clarity™. Whether you need part-time bookkeeping support or a full-time dedicated accountant, every engagement is powered by The Continuous Close Method™ — our dual-layer system delivering accurate financials in 5-7 days, not 3-4 weeks. Best for: $15M–$80M B2B leaders needing in-house-equivalent close cadence. Comprehensive Bookkeepers Staff Accountants Both options include: Daily recording Transactions captured daily, not monthly dumps Weekly oversight CFO/Controller review, not hoping it’s right Custom Playbook™ Knowledge doesn’t leave with people Pre-close 80-90% Most close work done before month-end Clarity in 90d Financial Clarity™ within 90 days Two ways to get Financial Clarity™. Comprehensive Bookkeepers $300 – $2,000 / month For B2B companies that need accurate books without the cost of a full-time hire. Daily transaction recording Weekly CFO/Controller review 5-7 day close See Comprehensive Bookkeepers Staff Accountants $4,000 – $6,000 / month For growing B2B companies ($10M+) tired of recruiting, training, and losing in-house staff. Full-time dedicated accountant CFO/Controller oversight included 40-60% less than in-house W2 See Staff Accountants 50+ Years combined experience GAAP U.S. certified Certified QuickBooks · Bill.com Secured Cloud · restricted access Ready for Financial Clarity™? Book a 30-minute discovery call. Tell us your situation, we’ll be honest about fit, and you get a custom proposal in 48 hours. Book Discovery Call

### Staff Accountants
URL: https://debitandco.com/services/staff-accountants/
Staff Accountants An embedded accountant from Day 1. A pre-trained accountant operates the seat from Day 1 under The Continuous Close Method™. Cost lands at 40 to 60 percent less than the all-in W2 hire, including recruiting and onboarding overhead. Best for: $10M+ B2B leaders needing in-house capacity. Book a Discovery Call Hiring a W2 accountant locks in $80K to $115K of fixed cost plus turnover risk. Recruiting takes 3 to 6 months. Training takes 3 to 4 more. Year-1 lands at $80K to $115K, resetting at every seat turnover. The Continuous Close Method™, scaled for a dedicated full-time finance seat. A GAAP-certified accountant runs the seat from Day 1. Aaron Ressel, Senior Controller, and Kevin Cahill, CFO — 50+ years of operating finance — review weekly. 01 Foundation: audit + baseline Audit current systems, verify opening balances, document the first version of the operations Playbook. 02 Cadence: rhythm and close The accountant owns daily activity. Aaron and Kevin run weekly Controller and CFO review. Books close 5 to 7 days every cycle. 03 Intelligence: Month 3+ Steady-state data feeds monthly insight from Aaron and Kevin — beyond compliance reporting. Book a Discovery Call Three engagement layers: talent, method, deliverables. Full-time talent 40 hrs/week dedicated GAAP-certified seat QuickBooks Online, Bill.com, Xero, NetSuite Day-1 productive, no 6-month ramp Matched to your industry and scope Method layer Weekly Aaron and Kevin senior review Custom Playbook™ with documented SOPs 5 to 7 day close audited every cycle Continuous Close cadence, audited weekly Plus everything in CB Daily transaction recording, 1,000+/mo Bank, credit card, and loan reconciliations Monthly financial statements and reporting AP and AR support, integrated with Bill.com Probable fit if… Need 40 hrs/week of dedicated accounting capacity. Tired of 6-month W2 recruiting and turnover risk. Want Day-1 productive, pre-trained accounting talent. Want $200K Controller review without the seat cost. Wrong fit if… Only need 10 hrs/week of bookkeeping support. Want $40K junior staff over a $200K senior seat. Need on-site daily physical presence. Want to manage a direct hire without oversight layer. Need part-time bookkeeping instead? See Comprehensive Bookkeepers → Data security: encrypted data, role-based access, 7-day documented offboarding. Book a Discovery Call Case studies Rebuilding AP operations for a construction firm on Dynamics 365. → ArchTile’s accounts-payable backlog cleared within 60 days after an AP redesign in Business Central restored vendor payment accuracy and project-level payable visibility. From cash to accrual:

### Team
URL: https://debitandco.com/team/
For B2B leaders $15M–$80M The leadership behind Financial Clarity™. 50+ years of combined CFO and Controller leadership on every close. Aaron and Kevin review every client deliverable for accuracy, GAAP compliance, and strategic value. Best for: $15M–$80M B2B leaders needing in-house-equivalent close cadence. Book Discovery Call Every client engagement runs through dual-layer oversight: a dedicated accountant doing the work plus weekly senior Controller and CFO review. Layer 2 — the senior-review layer — is unique to The Continuous Close Method™ and drives consistent monthly close cadence. — Aaron Ressel, Senior Controller · Kevin Cahill, CFO Aaron Ressel Founding Partner & Senior Controller Leads quality assurance with 20 years building high-performing accounting teams. Reviews every client deliverable for accuracy, GAAP compliance, and strategic operating value. Transforms unstructured ledgers into reliable financial data. Clients see actionable trends emerge by Month 2 to 3 under weekly senior review and documented oversight. View full profile → · LinkedIn → Kevin Cahill Founding Partner & CFO Brings CFO-level strategic insight to every engagement. Ensures data is actionable, surfaces cost savings, and informs confident operating decisions at the leadership level. Shifts engagement from reactive accounting to proactive financial management. Strategic intelligence activates during every close cycle to inform leadership decisions. View full profile → · LinkedIn → By the numbers. 50+ Years of combined CFO/Controller experience 20+ Years of senior controller experience (Aaron) 2 Founding partners reviewing every account Weekly Cadence of senior oversight on every engagement Who works on your account day-to-day. Our accountants are GAAP-trained, QuickBooks-certified, and continuously upskilling under senior Controller and CFO oversight. Standards every dedicated accountant meets U.S. GAAP certified QuickBooks (or your platform) certified Trained in The Continuous Close Method™ Reviewed weekly by Aaron and Kevin Talk to Aaron and Kevin. A 30-minute discovery call. Tell us your situation; we’ll respond with an honest fit assessment within 24 hours. Book Discovery Call

### The Method
URL: https://debitandco.com/method/
For B2B leaders $15M–$80M A senior-reviewed monthly close. A dual-layer system: dedicated accountant plus seasoned CFO and Controller oversight on every transaction. The Continuous Close Method™ in practice. Best for: $15M–$80M B2B leaders needing in-house-equivalent close cadence. Book Discovery Call Why traditional close fails. Monthly Bookkeeping FirmIn-House StaffThe Continuous Close Method™ Cadence Once-monthly visits Always behind Daily activity Oversight No oversight Inconsistent Weekly CFO/Controller review Close speed 3-4 week closes Reactive only 5-7 day close Knowledge Drops + disappears Leaves when staff quits Documented in your Playbook Strategic value Transaction dumps Zero strategy Proactive insights What you do Wait + hope Manage them Nothing — managed by us Not just an accountant. Not just oversight. Both. Layer 1 Your Dedicated Accountant Trained in our methodology and U.S. GAAP. QuickBooks & Bill.com certified. Working on YOUR business daily — recording transactions, posting journal entries during the month, building your Custom Playbook™. Layer 2 CFO/Controller Oversight Aaron Ressel (Senior Controller, 20 years experience) and Kevin Cahill (CFO) review every transaction weekly, generate strategic insight, and identify cost savings before they reach you. This isn’t hoping it’s right. This is knowing it’s right. 01 Foundation Weeks 1-3. Building your financial infrastructure. What we do Review your existing SOPs (or create new ones) Clean up past transactions Establish standardized processes Build your Custom Playbook™ Outcome: Accurate starting point + documented processes. 02 Rhythm Ongoing. The continuous difference. What we do Transactions recorded DAILY (not monthly) Weekly reviews by CFO/Controller team Monthly journal entries posted DURING the month 80-90% of close work done BEFORE month-end Outcome: Always current, never behind. The game-changer: while other firms scramble for weeks AFTER month-end, we’re already 90% done. 03 Close Books closed on schedule. Trial balance ties before reporting drift. What we do Books closed in 5-7 days Strategic insights generated by Day 3-4 Errors caught and corrected Cost savings identified proactively Outcome: Fast, accurate financials + strategic intelligence. 04 Intelligence Month 2-3+. Where the magic happens. What we do Trend analysis becomes visible (Month 2-3) Predictive insights emerge SOPs continuously refined Playbook gets smarter, fewer errors over time Outcome: You finally understand how your business operates. The breakthrough: this is when clients have their “aha moment” — they see profitability by product, by client, by service line. Often for the first time. Your Custom Playbook™ — institutional knowledge that doesn’t leave. What’s in it All SOPs documented and

## Insights

### The anatomy of a slow close
URL: https://debitandco.com/insights/anatomy-of-a-slow-close/
The 7 close-cycle bottlenecks compressing operating margin at B2B firms, and what a 7-day close actually looks like.

### It’s the Night Before Your Board Meeting and Your Books Aren’t Ready. Again.
URL: https://debitandco.com/insights/its-the-night-before-your-board-meeting-and-your-books-arent-ready-again/
Your tax preparer just survived April 15th. They have time, they’re focused, and they’re not yet drowning in September deadlines. Show up in May or June with clean books and you’ll get their best work — thoughtful, thorough, with enough breathing room to actually look for ways to reduce your tax liability. Show up in August and you’ll get whatever’s left. Most businesses that filed extensions do the same thing: file it, feel the relief, and then completely forget about it until the summer is basically over. Then they scramble to pull everything together, their preparer is already buried, and they end up paying more for a rushed process that had months to be done right. Here’s what that scramble actually costs you: it’s not just the extra billable hours your preparer charges to chase down missing information and fix categorization errors. It’s the deductions they didn’t have time to find. The questions they didn’t have room to ask. The optimization that doesn’t happen when everyone is just trying to get it done before the deadline. The extension bought you time. The question is whether you’re going to use it.

### You think your margins are 70%. What if they actually 45%?
URL: https://debitandco.com/insights/you-think-your-margins-are-70-what-if-they-actually-45/
We had a client who was certain their margins were 70%. They were 45%. And before you think “that would never happen to me” — they thought the same thing. The scary part isn’t the gap itself. It’s everything that came with it. Years of discounts they couldn’t actually afford. Pricing built on assumptions that hadn’t been revisited since the business looked completely different. A service line they’d been investing in heavily that was quietly one of their worst performers. And their best, most loyal clients? Significantly undercharged — for years — because there was never clean enough data to see it. None of this happened because they were running the business carelessly. It happened because their accounting was never set up to give them the right answer. The books balanced. The top line grew. Everything looked fine. But the margin number in their head was fiction, and every decision downstream of that number was built on it. The good news is that once they could actually see their real margins — by service line, by client, properly categorized — the fixes were obvious. They didn’t overhaul their pricing overnight or fire anyone. They just stopped making decisions in the dark.

### Your revenue is growing. So why doesn’t it feel like you’re keeping more?
URL: https://debitandco.com/insights/your-revenue-is-growing-so-why-doesnt-it-feel-like-youre-keeping-more/
You’re making more than ever. You’re also guessing more than ever. At some point, gut feel stops being a strategy. Here’s what replaces it. And to be clear — there’s nothing wrong with your instincts. They got you to where you are. But there’s a ceiling to how far instinct alone can take a growing business, and a lot of CEOs hit that ceiling without realizing it. They just notice that things feel harder than they should. Revenue goes up, but the bank account doesn’t seem to reflect it. They can’t quite explain why. They just feel it. That feeling has a name: it’s a visibility problem. Not a revenue problem, not a people problem, not a “we just need to grow faster” problem. You don’t have bad financials because you made bad decisions. You have bad financials because nobody built a system that actually keeps up with your business.